Key takeaways
- GC is single most important hire.
- Investor-friendly agent finds deals.
- Hard money lender with track record.
- Designer matches finishes to market.
- Stager presents the finished product.
Core concepts
GC
Fixed-price, references, license, insurance.
Agent
Investor mindset; MLS access.
Designer
Comp-aligned finishes.
Stager
Pays for itself.
Step-by-step framework
- 1Interview 3 GCs.
- 2Reference-check.
- 3Pilot deal.
- 4Scale to multiple deals.
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Common mistakes to avoid
- Cheapest GC.
- Same firm dual roles.
Frequently asked questions
GC retainer?
No.
Agent commission?
Standard.
Designer fee?
$500–3000 per project.
Stager fee?
$1500–4000.
Action checklist
- ☐GC vetted.
- ☐Agent hired.
- ☐Designer.
- ☐Stager.
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