Airbnb

Seasonality (STR)

Variation in STR demand and pricing by month, holiday, or season.

Reviewed 9 August 2026 by Keiron Brown, Founder & Editor, CalculateRealEstateROI · Educational estimates only — not investment, financial, tax, or legal advice

Plain-English explanation

Some markets earn 70% of revenue in 4 months. Underwrite full year, not peak.

Examples

Ski town: Dec-Mar; beach: Jun-Sep.

Common mistakes

Annualizing peak rates.

Seasonality (STR)

Plain-English explanation

Examples

Common mistakes

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